Volvo, the Europe’s most famous car maker, is planning to invade India to back up the Ford India Ltd. - an Indian brand that is connected to the Ford Motor Company of the US. Volvo and Ford plans to collaborate to give the Indian car market more quality cars. Ford will handle the supply of mid-size segment entrants while Volvo will handle giving more high-end cars. The Ikon was given as a sample and now, Ford will be doing the Fiesta for the Indian car market.

The Volvo Car India managing director Paul de Voijs told the Business Standard today that, "Future launches in India could be a part of our global synergy with Ford Motor. We could bring in vehicles having shared technologies (platform) with Ford Motor to increase our presence in India." He said that two powerful companies will merge to make quality cars for the Indian car market.

The Volvo C70 as well as the C30 is planned to share a platform with the Ford Focus line up and is seen to be available by next year.

Religare Securities’ analyst Arvind Jain said, "It seems to be a prudent strategy. Both the companies would leverage common technologies and resources to maintain their competitiveness." The venture of the two big car companies is a plain strategy that could prolog the existence in the Indian car market.

Volvo will release its four-door S80 along with its XC90 SUV. These two vehicles is priced at Rs 4.5 million and Rs 6 million respectively. Volvo is expecting these cars to be available on the car market this year.

These cars will all come from other production plants as imported vehicles. The pricing is not specified yet but they say it’s above the end of the A5 segment. Other car parts like Highland mats and Hypertech were all not mentioned whether they are available on the new cars. Let us just all wait and see if the new car will set a fire (or a grand blaze) in the Indian car market.